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    HMD Barbie Phone is here: Oh so Pink, Oh so Barbie!

    Shamit Shankara
    Shamit Shankara
    Shamit, a tech journalist with a creative streak, explores (and consumes) the world of consumer tech by day and dabbles in sketching, singing, and digital art by night. There's nothing like some Pink Floyd when he's low. Apart from this, he's a Gaul by heart and indulges religiously in the reading of Asterix comics.

    HMD Global, in collaboration with Mattel, launched the limited-edition HMD Barbie Phone today. This nostalgic device pays homage to the iconic doll’s era, combining retro charm with modern features. The company had previously teased the release during its stunt at MWC 2024 this year.

    HMD Barbie Phone specs

    HMD Barbie Phone

    The HMD Barbie flip phone features a retro flip design, reminiscent of classic flip phones from the past. The device is available in a vibrant Power Pink color, perfectly complementing the Barbie brand. It features a compact form factor, making it easy to carry and use.

    The phone sports a 2.8-inch QVGA display, offering clear visuals for basic tasks. A secondary 1.77-inch QQVGA display is also present for quick glances at notifications and time. For capturing memories, the Barbie flip phone is equipped with a 5-megapixel rear camera with a built-in flashlight.

    HMD Barbie Phone

    Powered by the Qualcomm 215 Mobile Platform, the Barbie flip phone runs on the KaiOS 3.1 operating system, providing a user-friendly interface. In terms of attentional to detailing, the phone’s keypad features Barbie-themed symbols and the icons are pink to match the theme.

    HMD Barbie Phone

    The flip phone also packs a 1450mAh removable battery, offering up to 7 hours of talk time on 2G networks, 6.3 hours on 3G networks, and 3.8 hours on 4G networks. Additional connectivity options include Bluetooth 4.2, a 3.5mm headphone jack, GPS/AGPS, USB Type-C, and Wi-Fi.

    It supports 4G LTE networks, ensuring fast and reliable internet access. Additional features include an MP3 player, FM radio, and a range of pre-installed apps. Additional apps can be installed through the built-in KaiOS App Store.

    HMD Barbie Phone

    The box of contents include the HMD Barbie Phone and range of accessories such as a charger, a quick start guide, a removable battery, two extra back covers, Barbie stickers and gem stickers, a beaded lanyard, attachable charms, and a cleaning cloth.

    Price and availability

    HMD Barbie Phone

    HMD’s Barbie flip phone is a delightful throwback to a beloved era. The device was launched today and the global pricing is yet to be revealed soon!

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